How can EMRs boost patient satisfaction?
1- Less waiting time for appointments and better scheduling via patient portals
2- Decreasing irrelevant testing and immunizations are both unsafe sometimes and costly.
3- Better communication with the patients
4- Reduction of the turn-around time responding to clinical inquiries and billing
5- Improved access to guidelines and clinical protocols
6- Encouraging patients to manage their health and take ownership through educational resources and clinical summaries
7- Providing patients with easy, quick access to their health data with security and availability
8- E-prescribing that manages patient’s prescriptions better
You can use these satisfaction scores on your website and for additional referrals. The more you have to offer the more this will improve your marketing efforts.
Scheduling from website to EMR
Scheduling from website to EMR is both possible and beneficial in terms of marketing. Basically, this happens with medical scheduling software. Besides, this medical feature allows management for patient scheduling in an electronic manner.
Plus, it is integrated with an EMR. With this, you can organize daily, weekly, and monthly schedules inside your practice. In addition, you can handle missed appointments, walk-ins, and last-minute reschedule.
Now, you can send automatic alerts with medical scheduling software for reminders. Customized features make things even better for personalization purposes that are key in marketing. Scheduling in healthcare optimizes costs and improves patient flow. It provides fast administration for treatment. Not to mention the optimal usage of the provided resources. Finally, it is your time to empower your patient, boost your clinic’s efficiency, and sync with your EMR.
Healthcare Marketing is highly strategic. The purpose of Healthcare Marketing is to attract more customers while keeping them engaged and guiding them. The 5 P’s of healthcare marketing include Product, place, process, price, and promotion. Not surprisingly, the benefits of healthcare marketing are many and they include:
1- Finding probable patients
2- Increasing the strategic advantage to bring in patients despite the competition
3- Helping with the engagement of the patients consistently with personalized, relevant and timely outreach
4- Retaining patients on a long-term basis while improving their loyalty
5- Driving qualified leads and generating income with a healthy margin
6- Connecting with the patients among several channels
7- Evaluating productivity and re-aligning strategy with analytics
Altogether, you need healthcare marketing. Healthcare marketing needs EMRs. In brief, we discussed why and how you boost your practice performance in terms of marketing. Remember, no matter how much effort it takes you, EMR will make it better. And as Tim Williams puts it: “Clients don’t care about the labor pains; they want to see the baby.”
To learn more about healthcare marketing and the role of EMR, do not hesitate to contact Ambula Healthcare team: (818) 308-4108! And now discover what must a healthcare worker do to achieve patient satisfaction?